IMA Accelerator

The full system behind a fast-growing halal business coaching program, from the first ad click to inside the community.

Coaching program·2024 - Now·Framer, Figma, Next.js, Supabase·imaccelerator.com

The situation

IMA Accelerator teaches people to build influencer marketing agencies, and it is run by Eyoub El Habib. The results and the community were already real. The job was to make every place a lead or a student touches feel like the same serious brand, and to keep building whatever the team needed next.

What I built

  • The ads landing page and booking funnel
  • The selection results page leads see after applying
  • The pre-call page, split into a short “confirm your call” page at booking and a longer prep page the setter sends
  • A brand-led homepage that explains the mission, the founder, the community and the program
  • A coaches platform, a coded app where each coach gets a profile, testimonials, a qualification form and native call booking
  • Paid playbooks designed as editorial, book-like PDFs
  • Ongoing SEO implementation on the site

Funnel map

IMA Accelerator, Ad landing page

Ad landing page. One idea per screen and a single action. The page is built to be read on a phone in a car park, because that's where most people see it.

One detail worth noticing

Creating funnels does not simply mean hiding a collection of randomly built pages behind a cool looking 'landing page.' It encompasses the entire ecosystem under a single, consistent brand.

Creating funnels does not simply mean hiding a collection of randomly built pages behind a cool looking 'landing page.' It encompasses the entire ecosystem under a single, consistent brand.

Client words

[Real quote from Eyoub, Aman (COO) or Saleh Babuker.]
All work